Day 2 of the Union Binding Company breakdown:
Webster's defines ATLAS as a Titan who for his revolt against the gods is forced by Zeus to support the heavens on his shoulders.
Weird, because the Union Atlas binding supports the weight of any Titan who soars through the heavens on his revolt against gravity.
Want proof of this? Look at the likes of Mr. Torsteinus Horgmos Maximos. A man who is a real life robotic super hero on his snowboard. Some of the best style in the game, backed by one of the most stylish bindings on the market. If your familiar with the term "afterbang" - where an athlete does a trick so purrrfectly you question whether they have ever not landed on their feet. Then listen here ya cool cat, this binding is right up your alley. Ain't no one gonna call you a "Jive Turkey" with these strapped to your feet, and better still your bindings are one of the best ATSV's (All-Terrain-Shred-Vehicle) on the planet. Here are the odds and sods on this gem which is my personal choice in the line: